A promotional image for the "Against the Grain" podcast featuring a glass of whiskey, an open notebook with handwritten notes and a pen, and a black baseball cap with a patch that says "Life's About Choices". The background has the podcast's title and tagline, "Business, Lessons, Life, and Liquor."

Business lessons, life, and liquor. Each episode, Jon Umstead and co-host Nic Hess go against the grain to talk straight about entrepreneurship, intrapreneurship, leadership, and building something fun from nothing.

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Against the Grain Podcast

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AG Podcast Ep 8: Product Placement

Jon and Nic welcome guest Ryan Berry, founder of Berry Digital Solutions and part of the team behind the Logan County Chronicle, to discuss the importance of product placement. Together, the group connects advertising, storytelling, and real-world examples from phones, bourbon, newspapers, and movie placements.

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